This Cookie Policy explains how Macsapparels uses cookies, browser local storage, and similar technologies on macsapparels.com, what each type does, and how you can accept, refuse, or delete them. It should be read together with our Privacy Policy, which explains how we handle personal information more broadly.
Last updated: October 1, 2026
What Are Cookies?
Cookies are small text files that a website saves on your computer, phone, or tablet when you visit. They let the site recognize your device on later visits and remember information such as your preferences or the items you have viewed. Cookies set by the website you are visiting are called "first-party" cookies. Cookies set by other companies, for example an analytics or advertising provider, are called "third-party" cookies.
Cookies can be "session" cookies, which are deleted when you close your browser, or "persistent" cookies, which remain on your device for a set period or until you delete them.
Similar technologies
- Browser local storage lets a website save information directly in your browser. We use it to keep your shopping cart and wishlist on your own device, so they are still there when you come back. This data stays in your browser and is not sent to us until you check out.
- Pixels and web beacons are tiny images or code snippets that tell a website or email sender that a page was viewed or an email was opened.
In this policy, we use "cookies" to refer to all of these technologies.
Types of Cookies We Use
Strictly necessary cookies
These are essential for the site to work. They remember your cookie consent choice, keep checkout secure, and help protect against fraud. Because the site cannot function properly without them, they do not require your consent, but you can block them in your browser settings. Doing so may cause parts of the site, such as checkout, to stop working.
Preference cookies
These remember choices you make to give you a smoother experience. For example, your cart and wishlist are stored in your browser's local storage so you can save items such as a quilted everyday backpack and come back to buy it later. Preference storage may also remember display settings such as recently viewed items.
Analytics cookies
These help us understand how visitors use the site: which pages are popular, how people move between categories, and where they run into problems. The information is collected in aggregated form and helps us improve navigation, page speed, and product selection. We set analytics cookies only if you accept them.
Marketing cookies
These are used to show you relevant ads on other websites and social media, limit how often you see an ad, and measure whether our campaigns work. They may be set by us or by our advertising partners and may track your browsing across different sites. We set marketing cookies only if you accept them.
Examples of Cookies and Storage We Use
The table below lists typical examples of the cookies and storage items used on our site. Exact names and durations may change as we update the site or our service providers update their tools.
| Name | Purpose | Type | Duration |
|---|---|---|---|
| cookie_consent | Remembers whether you accepted or declined non-essential cookies | Strictly necessary | 12 months |
| session_id | Keeps your session and checkout secure while you browse | Strictly necessary | Session |
| cart (localStorage) | Stores the items in your shopping cart on your device | Preferences | Until you clear it or check out |
| wishlist (localStorage) | Stores items you saved to your wishlist on your device | Preferences | Until you remove items or clear browser data |
| recently_viewed (localStorage) | Remembers products you viewed so you can find them again | Preferences | Until you clear browser data |
| analytics_id | Distinguishes visitors to measure traffic and page performance | Analytics | Up to 13 months |
| analytics_session | Groups page views into a single visit | Analytics | 30 minutes |
| ad_click_id | Measures whether an ad led to a visit or purchase | Marketing | Up to 90 days |
Third-Party Cookies
Some cookies on our site are placed by trusted third parties that provide services to us, such as analytics providers, advertising and social media platforms, and payment processors at checkout. These companies may use the information they collect according to their own privacy policies. We do not control how third parties use their cookies, so we recommend reviewing their policies for details. Third-party analytics and marketing cookies are only set after you give consent through our cookie banner.
Macsapparels does not sell personal information. To learn about your rights to opt out of targeted advertising, see the Privacy Policy.
Our Cookie Consent Banner
When you first visit macsapparels.com, a cookie banner asks for your preferences. You can:
- Accept all to allow preference, analytics, and marketing cookies
- Decline non-essential cookies, in which case only strictly necessary cookies and the storage needed for your cart and wishlist are used
We save your choice in the cookie_consent cookie so we do not ask on every page. To change your choice later, clear the cookies for our site in your browser and reload any page; the banner will appear again. Where required by law, we also treat a Global Privacy Control signal from your browser as a request to opt out of marketing cookies.
How to Manage and Disable Cookies
Most browsers let you view, block, and delete cookies. Blocking all cookies may prevent parts of our site, including the cart and checkout, from working. Clearing your browser data will also empty your locally stored cart and wishlist.
Browser settings
- Google Chrome: Settings, then Privacy and security, then Third-party cookies or Delete browsing data
- Mozilla Firefox: Settings, then Privacy & Security, then Cookies and Site Data
- Apple Safari (Mac): Settings, then Privacy, then Manage Website Data
- Safari on iPhone and iPad: Settings app, then Safari, then Clear History and Website Data or Block All Cookies
- Microsoft Edge: Settings, then Cookies and site permissions, then Manage and delete cookies and site data
Menu names change from time to time, so check your browser's help pages if these steps differ. For more detailed, browser-by-browser guidance, visit allaboutcookies.org.
Advertising opt-outs
You can also limit interest-based ads through your device's advertising settings (for example, the ad personalization settings on Android or the tracking settings on iOS) and through the ad preferences on the social media platforms you use.
Changes to This Cookie Policy
We may update this Cookie Policy when we add or remove tools, when our service providers change their cookies, or when laws change. We will post the updated version on this page and change the "Last updated" date at the top. If changes are significant, we may ask for your consent again through the cookie banner.
Contact Us
If you have questions about our use of cookies, contact Macsapparels in Atlanta, GA 30326 by email at [email protected] or by phone at +1 404-702-6379, Monday to Saturday, 9:00 AM to 8:00 PM ET. You can also use our Contact Us page.